| ©2009 Kinsella Group, Inc. |

|
|
|
|
The founder (and sole owner) of a $25-million experiential marketing company approached Kinsella Group with two goals in mind: generate personal liquidity and increase expansion opportunities for his company. After 15 years of growth, the company was a recognized industry leader but was increasingly competing against large, international, agency networks. In order to continue to grow, the founder realized he needed to partner with a large, well-capitalized company seeking to add world-class creative abilities to its existing offerings. After meeting with private equity firms and strategic buyers, Kinsella Group ultimately structured a sale transaction with a multi-billion dollar industry player. The industry player provided the capitalization muscle that the founder’s company lacked, and the founder’s company provided the leading-edge, creative spark missing in the industry player. The transaction included a substantial upfront payment with an extremely lucrative earn-out period, a structure that clearly aligned the goals of both buyer and seller.
|

In order to provide those services listed that involve securities, including capital sourcing and M&A advisory services for transactions involving stock or debt, certain Principals of Kinsella Group are licensed as FINRA securities agents with an unaffiliated registered broker/dealer, Burch & Company, Inc., 4151 N. Mulberry Drive, Suite 235 Kansas City, MO 64116, and would perform such services acting in this capacity.